India's annual international fresh produce conference and expo event , organised by ASIAFRUIT in cooperation with The SCS Group, takes place on 24-26 April 2019 at the Trident Nariman Point Hotel in Mumbai. Fresh Produce India brings you a programme full of expert insights and quality networking. 

To propose a conference topic or to take part as a speaker or expert panelist please contact:

John Hey –
Matt Jones –



08:30-09:30 Registration and Welcome Refreshments

09:30-09:45 Welcome to FRESH PRODUCE INDIA 2018

9:45-11:00 Plenary Session 1 (Rooftop room): India: the changing consumer landscape

India’s young and dynamic consumer market is evolving rapidly. Modern retail is extending its reach into second- and third-tier cities. Digital channels are increasing their influence. What are the opportunities for fresh produce marketers to partner with retailers on category creation? How can farmers and marketers make the most of the consumer-direct channels that are emerging? How do consumer demands differ from region to region and how can marketers tailor their offerings accordingly?


11:00-11:45  networking break - sponsored by ngk trading

12:30-14:00 Networking Lunch at FRESH PRODUCE INDIA EXPO - sponsored by ig international

14:00-15:00 Workshop Sessions

Workshop 2:

Purposeful packaging: from preservation to marketing 

India’s fresh produce business is discovering the power of packaging, right from protecting and preserving fruit to merchandising product and adding value to the consumer offering. We showcase some of the latest advances in the field, and looks at their potential application in the Indian market.

Workshop 1:

New supply sources for India’s apple market    

India’s apple importers are prospecting for new supply sources to meet ever-growing demand. Turkey and Iran are already benefiting from the recent closure of the market to Chinese apples. Longer-term, opportunities could develop for Germany, Portugal and Greece, which all recently gained access to the market. This session explores the options available to Indian buyers and considers the commercial prospects for a range of suppliers.

15:00-16:00 networking break - Celebrating the launch of Kiwifruit from Chile 

16:00-17:30 Workshop Sessions

Workshop 4:

Building the berry category  

Berries have become big business for the global fresh produce business, but India remains largely uncharted territory for international players. What are the opportunities and challenges to developing the berry category in India, from developing domestic production of proprietary varieties to promoting imports?

Workshop 3:

Fresh solutions to India’s cold chain challenge   

This session looks at how the logistics landscape is evolving at a macro-level in India, while zoning in on some of the investments and initiatives that are making a difference for fresh produce distributors and marketers.




17:30-19:30 Cocktail Reception - Sponsored by vlam


09:00-10:30 Plenary Session 2 (Rooftop room) Linking the chain: the future of Indian horticulture 

The Indian government has a mission to double farmer incomes by 2020. Horticulture has a vital role to play in reaching this goal, but there needs to be a whole-of-chain approach that integrates farmers and connects them to the end-consumer. An expert panel explores the keys to developing commercial horticulture in India, educating farmers and improving their returns. What role do government agencies, corporate institutions and technology solutions have to play?

10:30-14:00 Fresh Produce India Expo opens

10:30-11:30 networking break

11:30-12:30 Workshop Sessions

Workshop 6:

Creating a sustainable future for Indian grapes

While India’s table grape export industry has great potential in global markets, a disastrous 2017 campaign has underlined the need to review how it does business. What can India learn in best practice from the likes of Chile and Peru? How can India bring more transparency to the trade by developing real-time information systems to track shipments? What are the opportunities in new varieties and markets? Industry experts share their vision of the future for India’s table grape exports.

Workshop 5:

Investment models for Indian horticulture

India’s fresh produce business needs investment to establish infrastructure and technologies to capitalise on the huge opportunities in front of it. Agribusiness finance experts highlight some of the key areas ripe for investment, and discuss the most effective methods of sourcing equity for India’s horticulture start-ups. We also look at case studies of some of the leading players to attract investment, and hear about their journeys.


12:30-14:00  Networking Lunch at Fresh Produce India Expo  

14:00 Fresh Produce India Expo Closes

14:30-18:00 delegate TOURS


14:30 – Depart from Trident, Nariman Point

15:30 – 16:30 Tour of Vashi Wholesale Market

A.P.M.C the biggest wholesale market of Navi Mumbai is located in Vashi. It is not only Navi Mumbai's biggest market for food grains and fruits but also the cheapest. Infact there is not a single agricultural produce market in Mumbai also which can stand parallel to the A.P.M.C.. The shops are arranged categorically. There are four markets in the A.P.M.C, namely - Phase-I, Market-I which is the Onion and Potato Market; Phase-I, Market-II which is the fruit and vegetable market; Phase-II, Market-I which is the commodity market and Phase-II, Market-II which is the grain, rice and oilseed market.

16:45 – 17:15 Tour of Big Bazaar, Seawoods Grand Central Mall

Big Bazaar is an Indian retail store that operates as a chain of hypermarkets, discount department stores, and grocery stores. The retail chain was founded by Kishore Biyani under his parent organisation Future Group, which is known for having a significant prominence in Indian retail and fashion sectors. Big Bazaar is also the parent chain of Food Bazaar, Fashion at Big Bazaar (abbreviated as FBB) and eZone where at locations it houses all under one roof, while it is sister chain of retail outlets like Brand Factory, Home Town, Central, eZone, etc.

Founded in 2001, Big Bazaar is one of the oldest and largest hypermarkets chain of India, housing about 250+ stores in over 120 cities and towns across the country.

18:15 Arrival at Trident, Nariman Point


14:30 – Depart from Trident, Nariman Point

14:45 –  15:15 Tour of Crawford Market

Crawford Market, it is one of South Mumbai's most famous markets. It is named after Arthur Crawford, the first Municipal Commissioner of the city. The market houses a wholesale fruit, vegetable and poultry market. Most of the sellers inside the market sell imported items such as foods, cosmetics, household and gift items. It was the main wholesale market for fruits in Mumbai until March 1996, when the wholesale traders were relocated to Navi Mumbai (New Bombay).

15:45 – 16:15 Traditional Roadside, Prarthana Samaj

Traditional roadside retail at Prarthana Samaj area in Mumbai. To get the flavour of traditional retail practices in India. Established 30-35 roadside shops, most of them mobile, catering to the upmarket clientele from the neighbourhood.

16:30 – 17:00 Traditional Roadside, Grant Road

Traditional roadside retail at Grant Road area in Mumbai. To get the flavour of traditional retail practices in India. Established roadside mobile shops catering to the all segments of clientele from the neighbourhood.

17:45 Arrival at Trident, Nariman Point



Asish Puri

Asish Puri is a vice-president of Avalon Consulting, part of the Cordence Group. With close to 14 years of management consulting experience, predominantly in consumer and building products, he has devised and implemented strategies for small, medium and large companies. Growth, diversification, and turnaround strategies are his core areas. He has assisted clients in India, the Middle East, Asia Pacific and Europe. Asish is a commerce graduate with an MBA in marketing.

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YUPAA (India)

Parth Karvat is the Executive Director and heads up global procurement for leading Indian importer Yupaa Fresh, a part of Yupaa Group. He is also actively involved in formulating and executing the group’s marketing strategies and oversees Yupaa’s packaging division of imported fruits. The son of Yupaa Group owners Yujita and Ambrish Karvat, Parth joined the business in 2009 after graduating university with a degree in commerce, specialising in business management. He also holds a post-graduate degree in family business management.

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Gary Ward is the chief technology officer at StePac – an innovative packaging company who develop and manufacture modified atmosphere packaging for fresh produce. Gary has 20 years’ experience in academia and the fresh produce industry combined and has used this experience to develop StePac’s packaging solutions. His broad thinking has seen StePac examine indirect areas like postharvest handling and complementary treatments to optimise packaging performance. Gary obtained a PhD, and master’s in science from the Hebrew University of Jerusalem and was a postdoctoral research fellow at the Technion-Israel Institute of Technology.



Aysel Oguz is the export manager for Anadolu Etap Penkon, Turkey’s largest fruit grower. Aysel is responsible for all export sales of fresh fruit. Upon joining Andalou Etap in 2016, Aysel brought with him six years of experience in fresh produce export to Far-Eastern, Indian and Russian markets. She was born and raised in Azerbaijan and holds a master’s degree in international relations.

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Srinibas Swain is head of buying and merchandising –  fresh, at Spar India; a license agreement between Max Hypermarkets India and Spar International. He also fulfils the role of deputy general manager – fresh, at Nature’s Basket. Srinibas has over 15 years’ experience in the food and beverage sector, with a majority of those years in fresh produce. He has a wealth of knowledge in merchandising and purchasing visible through achievements such as opening 18 new Nature’s Basket stores, and modernising 7 others with a 12-month return on investment.

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Palat Vijayaraghavan is the CEO of Leaf. He has been working for the benefit of small land-hold farmers during the past decade by establishing the end-to-end agri-value chain company, Lawrencedale Agro Processing (Leaf). Leaf ethically sources, aggregates, processes and distributes fresh produce to retailers in a branded, packaged format with highest hygiene, quality and food safety standards. Palat is also an active thought leader in engaging with the Government of India’s pivotal Public Private Partnership for Integrated Horticulture Development, which aims to benefit farmers across various horticulture belts.

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Kushal Agrawal is partner and CFO at venture capital firm, Aspada Investment Advisors. Kushal the agriculture practice at Aspada and serves on the boards of most supply chain companies in Aspada’s portfolio. His previous engagements include financial controller at an e-commerce start up, and significant stints at both ITC Limited (one of India’s largest conglomerates), and PWC. Kushal is a meritorious Chartered Accountant from the Institute of Chartered Accountants of India and a graduate in commerce from St. Xavier's College, Kolkata.

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Hitin Suri is the joint managing director of Suri Agro Fresh. A joint venture between Suri Brothers and Total Produce, Suri Agro Fresh handles fresh produce from the farm gate to wholesalers and modern retailers across India. Hitin looks after the company’s export segment, cold storage and packhouse operations. He is also the vice president of the All India Cold Storage Association and has more than 25 years of experience in the fresh produce industry.

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Andreas Schindler is the CEO at Don Limón, a producer, packer and distributor focusing on citrus fruits from Latin America, Southern Europe and Asia. Andreas is passionate about learning and understanding the bigger picture of feeding the world over the next few decades. He has travelled extensively with Don Limón, discovering the world of global fruit production and consumption. Andreas completed a degree in sociology and economics and spent over five years in fruit export businesses around Europe during the beginning of his career.

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Gagan Khosla is the owner and CEO of Indian fruit importer, NGK Trading. Gagan has grown up in the fresh produce trade, joining his father’s fruit export business in 1992 before starting NGK Trading. His family have been involved in the fresh fruit business for several generations and have a retail store in Gurgaon, with a second in planning. Gagan holds a bachelor of industrial engineering from the University of Pune.

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K Radhakrishnan, better known as ‘Radha’ is currently the founder of Tata – an online grocery business for the Tata group, aligned to Indian hypermarket chain StarBazaar. Before joining, Radha founded, an online grocer based in Gurgaon. He has enjoyed a 34 year-long career in the corporate food world working for companies which include Nissin Foods under Unilever, Amalgam Foods and Future Freshfoods Limited, as well as the two he has founded. Radha holds a master’s degree in econometrics and quantitative economics at the University of Kerala.



Augustine Chalissery is the Founder & CEO of SourceProcureDeliver a ‘fourth party’ logistics provider. Augustine designs go-to-market, distribution, and supply chain strategies for the un-structured sector of farmers, rural entrepreneurs, start-ups, e-commerce companies & the corporate sector; as well as mapping and designing the blue prints for aggregation platforms and pan-India supply chain systems. Augustine's experience has seen him head multi-national logistics operations in India, Saudi Arabia and Dubai.

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Pierre Nicolas Pérès is the president of the Brazilian Apple Growers Association (ABPM). He has been with the ABPM for the last 14 years and is active in the fresh produce industry outside the role; recently transitioning from vice president to director of institutional relations at Abrafrutas – the Brazilian Fruit Association. Pierre has a wealth of experience in the produce industry, beginning as director of Pomagri Frutas in 1986. He studied an MBA in International Business at the University of Dallas.



Nitin Agrawal is managing director of Euro Fruits. Associated with over 250 GlobalGAP certified growers in the Nasik/Sangli regions of Maharashtra, Euro Fruits is one of India’s leading table grape exporters to European markets. As the founder of the company, Nitin has over 25 years of experience in the Indian table grape industry. He is an active member of the India Netherlands Business Association and has established relationships with producers, exporters, importers and buyers of table grapes in South Africa, Chile, the US, Egypt, Australia and Greece. 



Sreeram Chellappa is advisor to FarmLink, incubated by Pioneering Ventures.  He is a seasoned agri-business management professional with more than 36 years of multi-functional experience in the industry. Sreeram has an excellent hold over the functions of agro commodity and fresh produce buying, strategic sourcing through contract farming, trading, sales and marketing including branding, handling private labels, organic foods, exports, team handling and people, while focusing on the overall organisational development and growth. Prior to FarmLink, Sreeram gained extensive experience with organisations such as PepsiCo, Marico, Ion Exchange, International Food Network, Amrit Feeds, Sterling Agro and others.

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Ajay Vir Jakhar is a citrus farmer based in Village Maujgarh in Punjab, India.  He is Chairman of Bharat Krishak Samaj (Farmers’ Forum, India) which was formed in 1955 and is a non-political, non-sectarian association of farmers advocating for prosperity. He regularly holds seminars and conferences on issues of relevance to the farming community and speaks at a range of national and international forums. Ajay’s articles appear regularly in various newspapers and publications. He is editor of agriculture magazines Farmers Forum, and Krishak Samachar, targeting farmers, policy makers and those that influence policy in India.



Geoff Green is head of Capespan Global Procurement. This division of Capespan specialises in creating global marketing opportunities for growers especially focused on new market development. Geoff is also head of grapes globally for Capespan Group and has been visiting India to procure Capespan’s volumes for the last 16 years. He has 31 years’ experience procuring and marketing fruit for Capespan in more than 50 countries, and has global market knowledge, with speicality the UK and Continental markets. Geoff holds a degree in economics from York University in the UK.



Devangshu Dutta is founder and chief executive of Third Eyesight, a specialist management consulting firm; and co-founder of start-up accelerator, PVC Partners. During his almost-30-year career Devangshu has worked in food and grocery, agri-business, lifestyle and fashion, home and DIY, consumer services, quick service restaurants, ecommerce, information technology, professional services, renewable energy, pharmaceutical research, and social development. Devangshu holds an honours degree in science from the University of Delhi, India.

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Tracey Burns is an export manager at Freshmax, one of the largest fresh produce marketing businesses across Australia and New Zealand. With over 25 years of experience within the horticulture industry she has developed an extensive knowledge of global markets – particularly throughout Asia. Tracey has worked across a number of fresh produce categories but her current responsibilities are in the cherry, kiwifruit and kiwiberry categories. Championing the launch of several international produce brands with Freshmax, such as Lani and Starletta cherries, and Munch’n kiwiberries, Tracey thrives off the pursuit for innovation in an international marketplace.



Subhash Deswal is an industry veteran and promoter of Sunshine Vegetables, the largest producer of European carrots in India. Subhash, along with co-promoter LK Yadav, has been instrumental in not only establishing the most successful model of contract farming, but also introducing innovations to meet local needs. Subhash developed India’s first carrot cold storage and integrated post-harvest management centre at Bulandshahr, Uttar Pradesh, and has been able to double the income of the farmers associated with Sunshine Vegetables.



Filip Fontaine is general manager of Belgian cooperative Belorta. As Belgium’s largest fruit and vegetable auctioneer, Belorta has a wide portfolio of fruit it markets domestically and internationally through its export partners. Filip has also served as an advisor on a number of auction projects in Shanghai since 2013. He is chairman of VDT, the association of fresh produce auction CEO’s in Belgium and the Netherlands; a board member of B3F, which focuses on breeding new apple-varieties; and a board member of Indian logistics and supply chain management group, EFC.

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Ruchika Kuthari is head of Reefer and Pharma at Maersk Line India and has been with Maersk and Maersk Benelux since 2004 where she’s worked across India and Central Europe, in various roles and functions. Ruchika has built experience in start-up initiatives within Maersk Line and has driven the Indian Maersk sales team toward developing and building expertise within various segments such as traded commodities, fresh produce, seafood, pharmaceuticals, and large Indian conglomerates; with a renewed focus on consultative selling and joint business initiatives.



Charif Christian Carvajal is director of marketing for Europe, Asia and Middle East at the Chilean Fruit Exporters Association (ASOEX). A non-profit private trade entity, ASOEX’s members represent 96 per cent of the total volume of fresh fruit exported from Chile. He began his career in Australia as a production assistant in radio, and later moved into the TV industry, where he worked as a producer/director.  He then joined the YMCA, where he served as marketing coordinator of its sports centres. In 2000, Charif Christian returned to Chile and joined ASOEX, where he has contributed to implementing export promotional programmes and positioning the Fruits from Chile brand.

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SD Saravana Gughan is CEO of Green Kitchen Multi Specialty Food, which is focused on fresh food, fine food and multi cuisine restaurants. Saravana has more than 20 years’ experience spanning the agribusiness, food retail, food service and quick service restaurant sector. He played a key role in developing Reliance Retail’s food retail division with the establishment of the Reliance Fresh, Mart and Super businesses across India. Serving as vice-president and business head of fresh food services for Reliance Retail, his key contribution was to develop and execute supply chain integration for fresh fruit and vegetables. Prior to joining Reliance in 2005, Saravana spent a decade working with McDonald’s South Asia.